It's the eve of the latest hot new phone release and the crew at Jog Mobile is getting geared up. There's a group—a mob, really—of impatient customers waiting for the latest smartphone. Devin, Christian, Rey, Jerry, and the rest of the Jog Mobile team are prepping for the new release when they discover these new phones might not be as awesome as they'd thought, even if they do have a twenty-megapixel camera (perfect for Instagram selfies! #retaillife). When the midnight release doesn't go as planned, how will the staff keep the angry customers under control?